Your finance team, without the headcount.
Books, payroll, payments and monthly reporting, run by one person who also tells you what the numbers mean.
For funded start-ups, from the first raise until you hire a finance team.
Opening next year. Register interest to hear first.
What’s covered every month.
01
Record
02
Record
03
Pay
04
Pay
05
File
06
Report
07
Forecast
08
Share
For the bigger moments.
The work that comes with raising money and growing a team.
Board packs
Performance against plan, with the variances that matter explained.
Hiring plans
What the next 12 months cost, and when each hire is affordable.
Fundraising
SEIS and EIS paperwork, a model that holds up to diligence, and a tidy data room.
Decisions
Pricing, contracts and spend, with the numbers in front of you before you decide.
Small on purpose.
A one-person practice works differently from a firm. For a start-up, that’s mostly a good thing.
No clock running
Firms bill by the hour and track every minute. The fee here is fixed, so a quick question is just a quick question.
No hand-offs
Nobody sells the work and passes it on. The person on the first call is the person doing your numbers.
Time for what’s useful
Once the month is closed and the numbers are right, the rest of the time goes on whatever helps the business most, whether that’s a hiring plan, a pricing question or a supplier worth renegotiating.
Nothing locked in
Your systems, bank and payroll stay in your company’s name, payments only leave when you approve them, and every process is written down. If you ever move on, the handover is straightforward.
How it starts.
1
A 30-minute call
We talk through the business and what’s on your plate.
2
A written proposal
A scope and a fixed monthly fee, in writing, before anything starts.
3
The first month
Access to your systems, approvals and bank feeds set up properly, and your first monthly pack.
Priced by stage, not by the hour.
Just raised
Growing
Raising again
Foundation
£1,250
a month
For when you’ve just raised.
Your finance every month: the books, payroll, VAT, payments, management accounts and runway, plus a straight answer when something needs deciding.
Core
£2,000
a month
For growing after a raise.
Everything in Foundation, plus the reporting your investors and board expect, and time set aside for the bigger decisions.
Raise-ready
£2,750
a month
For when the next raise is coming.
Everything in Core, plus getting the numbers ready for your next round, and answering investors’ questions through it.
No set-up fee
Scope agreed in writing
Rolling, one month’s notice
Systems stay in your name
Prices exclude VAT
How is this different from our accountant?
Your accountant does the year-end accounts and corporation tax. I run the finance every month and help you decide what happens next.
What happens if you’re ill or away?
Your processes are written down and everything runs in your own systems. Time off is planned with you well ahead, with payroll and payment runs prepared before it.
When should we bring you in?
Ideally before a raise, so the numbers are ready when investors ask. After a raise works too.
Will you talk to our investors and board?
Yes. I prepare the updates and the pack, and I can be in the room to answer questions.
Tell me where the business is.
4STA opens next year. Register interest and I’ll be in touch.